StreetEasy
Let The Journey Begin
A campaign that serves as an ode to the odyssey of buying a home in New York.
It’s no secret that home buying is a stressful process, but in New York City, it’s on a whole other level. The campaign dramatizes seven key milestones of the buyer’s journey in the style of Renaissance art, from the moment of deciding not to renew a lease, to the search across the boroughs to the moment of getting the keys to your new home.
